The below correspondence is posted here by kind permission from the Society of London Theatre
The Society of London Theatre (SOLT) is an organisation that works with and on behalf of their Members to champion theatre and the performing arts.
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New Year Sale / Show Time – London OnlyWe’re delighted to see that the Don’t Stop Me Now video plus our radio campaign with Magic and Classic are continuing to have a positive effect on the New Year Sale. We are currently 6% down on 2019 / 20, whereas pre-6 Jan we were 19% down.In February we will be announcing an extension to the promotion to 31 March, and we will relaunch as Official London Theatre’s SHOW TIME. This will give us the added benefit of something new to talk about, encourage New Year Sale bookers to re-book, and appeal to bookers who were nervous about attending earlier in the year. We are going to play on the theatrical element and celebrate all the different shows involved.We are also working with Network Rail on a 3-week activation with Lucky Voice from 9 February at Waterloo, Victoria and Charing Cross. Each day a different show will perform, and commuters will be able to sing their favourite showtune for the chance to win a pair of tickets to the featured show that day. To find out more about this opportunity, please email Kayley.
Press UpdateWe have received several press enquiries this week about face covering policies in theatres following the end of Plan B restrictions, and have directed journalists to the statement we issued following the government announcement on 19 January which you can find here. We have also recently updated our media briefing notes – please find these here.
Please share: RSC Freelance Consultation Group Member – Closing date: 13 FebruaryAs the RSC currently develops its strategy, which will inform the vision and values for the next four to five years, it’s more important than ever that we embrace the views and opinions of the widest possible range of backgrounds, age ranges and lived experiences in this strategic thinking. We are therefore on the lookout for six freelance colleagues to work with them over a 12-month period to pilot this brand-new consultation group. Please share this with any freelancer you work with who you think might be interested. Find out more here.